Article Dan speed blogs

Short sharp shocks to the world 
Filed under

marketing

 

Unbelievable sand animation - so can art only stay beautiful in the dust?

Un. Believe. Able. Ukraine's apparently REALLY got talent for sand animations:


I'll quote Neil Gaiman's tweet that first brought this to my attention 'If you are an ad executive planning to rip off this Ukrainian Sand animation for Coke or Sony, please die first'

At first I second that. This was a simply a beautiful display that, frankly, shits on Susan Boyle's efforts. Hypnotising. Enchanting. Not an ounce of saccharine, which an ad agency just wouldn't be able to get.

But why shouldn't she make some money out of this talent? And what pays better than an advert? Why are we so instinctively adverse to the 'corruption' of talent by commerce? Is this why we've moved so neatly and seamlessly into accepting the notion that we should no longer pay for music, for news, for content? Because beauty ceases to be beauty when you know the creator has done it for cash?

Of course not. And Gaiman's words are to Coke ripping it off. But if they paid her to do this for a coke ad - is that ok? I get the feeling that many would get that sinking feeling and that the warm light from that flickering candle might pale and chill a little.

Art, beauty, soul, love... All best imagined and embraced in a cashless vacuum. But, do our artists really need to be so poor and obscure to remain real?

Keep th' faith,
Article Dan

Loading mentions Retweet
Filed under  //   Art   Marketing   sand art   Video  

Comments [2]

Crazy little thing the web (oh please make it stop!)

This web thing. Crazy, right? Just so much of it; so many networks, socials, twitbooks, facefeeds... Virals are good, viruses are bad... Criminey, how's a guy supposed to keep up?

Don't panic. Pete Codella's here. And he's gonna sing you a song that will fix your fuddled little head right up about this whole crazy web 2.0 communities thing

OK. Did you see it through to the end? And you're still able to read through your tear/vomit-filled eyes? Good.

So, first thing here is not to think about how that's 2.57 minutes of your life that you're NEVER going to get back (that's right, it's not even three minutes long, baby - how's that for proving time is relative?). You gotta think about how you'll never actually be Pete Codella. You're not him. He is. Pete Codella is Pete Codella so you don't have to be. That there's a cautionary tale in 2.57 agonising minutes. There's few horror movies as effective in 10 times the time. You might still go camping in the woods, swimming in the sea or fool around with your girl whilst reading from the Necromonicon, but you're NEVER going to think about turning your IT presentation into a quirky music video!

Pete's blog to accompany this... piece... states 'I’ve been reminded that creating a different kind of product for your industry helps set you apart.'

Yes, Pete. You have truly set yourself apart. To recap: Viral is good, virus is bad, and shit awful is shit awful no matter what kind of twisted spin you want to put on that sucker.

Keep th' faith,
Article Dan

Loading mentions Retweet
Filed under  //   FAIL   Humour   Marketing   Video   Virals   web  

Comments [8]

Scope creep and creeps for clients - a familiar story

Whether this brings on a rueful laugh, or a moment of self-awareness, this is a great little film portraying the unreasonableness of clients in business outsourcing situations. Scope creep, late door bartering and cheap cuts.



I particularly like the pay-off, where the guy finally acquiesces to pay, but only if the vendor hands over all IP, control and effectively removes themselves from the future equation. Seen it done. Seen it done.

Keep th' faith,
Article Dan

Loading mentions Retweet
Filed under  //   Humour   Marketing   Video  

Comments [0]

When Hedkandi girls grow up

I've found evidence that there is a future for the emaciated stick girls on the Hedkandi posters. They gain about 4lbs, get married, have kids and go on cheap day saver trips to the seaside.

I mean, you can still see she's all about the party, but these days the jellies come with ice cream and the ecstacy is from the kids opening presents and eating too much toothkandi.
 
Bless.

Loading mentions Retweet
Filed under  //   Hedkandi   Marketing  

Comments [0]

Cross Media (multiplatform and 360) projects presentation

Not sure if this will embed in my blog. Gonna give it a shot anyway.

The Who, What, When, Where, Why and How of Cross-Media
View SlideShare presentation (tags: game book comic film)

Excellent guide to the past, present and (a little) future for
multi-platform media projects. I love the emails and sites seeded within
shows, hidden away for fans to find - the key being REWARD for the fans
persistence and zeal. If you set up a site within a show, you gotta make
that site's content outstanding AND credible within the universe which
directed you towards that content. That's the key to take away from this -
make the content WORTHY of your audience. Don't just do it because you think
you should. Do it because you believe in it and because it makes your
product a richer treat to consumers.

Anyway - I bet this is a load of code on the page, so just in case, here's
the link:
http://www.slideshare.net/christydena/the-who-what-when-where-why-and-how-of-crossmedia?src=embed

Article Dan

Loading mentions Retweet
Filed under  //   Cross media   internet   Marketing   Multiplatform   Slideshow   Social media   web  

Comments [0]

Hedkandi girls getting to be as thin as the musical oeuvre they represent

Surely things have gone awry at Hedkandi Heights? The girls are getting terrifyingly thin - even by geek-boy comics/designer standards. The artist clearly has developed an ink anorexia:



I mean, look at this poor chickerature of a woman. E, K, Coke, Redbull and Kerosene - forget it! There's no way on earth this girl could sustain a serious evening's relationship with a dancefloor without keeling over and shattering into a thousand splinters. Swimming? Granted, perhaps she'd be ok; she's got the flippers and would likely cut through the water like a marlin, but any real world landlubber physical stuff...? I'm thinking Newton's Laws and I'm thinking no.

Was it ever thus? Has Hedkandi always been touting the famine chic? I guess so. But, ok - these ladies look skinny, but, the swimwear lady above really puts the bulimia in unbelievable.


It's gone from being eye-catching to stomach-turning. 

Look, I'm not saying this is what we're after:

Beth Ditto (Gossip)

That ain't selling me a lot of records either. But, you know...? Middle ground, people. Middle ground can be found.

Keep th' faith,
Dan

Loading mentions Retweet
Filed under  //   Advertising   Humour   Marketing   music  

Comments [2]

Physical enhancement spam - going to fatal lengths?

So, here's a recent piece of spam:

Touch her heart with your new babymaker.

Now, at first I was a little surprised by the, oh I don't know, sensitivity? of this ad for penis enlargement. I mean - read it, it's quite New Man really: Touch her heart with your new babymaker. You're going to come together in a joyful, romantic union to commit to that most precious of acts to create a new life.

Awwwww…

But then, reading again: Touch her heart with your new babymaker.

How fucking LONG are you making this thing that you can actually touch her heart with it!? And surely that's a fatal action? Let alone the actual lightly deadly act of prodding at a woman's heart with a ludicrously long love stick while shagging, but the amount of vital organs that must have been battered and pushed aside in the process of said behemoth babymaker making its way up there!

God, it's too horrible to consider. Don't even go there. (In so many ways!)

I apologise and leave you with cute floaty otters holding hands to take your mind off all things awful

Keep th' faith,
Dan

Loading mentions Retweet
Filed under  //   Advertising   Bad taste - don't read this   Bizarre   Cute otters   Humour   Marketing   Spam  

Comments [1]

Family Guy guy gears up to monetise t'internet

So Seth MacFarlane has found a way to make money through releasing shortform content 'free', by partnering with google and ad companies. See http://www.nytimes.com/2008/06/30/business/30google.html?_r=2&oref=slogin
 
Could be genius - especially seeing as how Family Guy fans are nuts for the show (although were people so nuts for American Dad?). Is this how Stewie finally realises his plans for world domination? Watch this webspace...

Loading mentions Retweet
Filed under  //   Advertising   Family Guy   internet   Marketing   monetize  

Comments [0]